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Home » Movies and Video Articles » "Mr. Id", the long awaited independent film noir thriller from Noci Pictures and Producer Yuri Rutman finds a home at Brightcove.com and Veoh.Com. Company also gears up for film fund and private equity CFO to structure alternative media fund.


"Mr. Id", the long awaited independent film noir thriller from Noci Pictures and Producer Yuri Rutman finds a home at Brightcove.com and Veoh.Com. Company also gears up for film fund and private equity CFO to structure alternative media fund.

"Mr. Id", the much anticipated edge of your seat film noir thriller starring Ami Dolenz (daughter of the Monkees' Mickey Dolenz), Steve Parlavecchio, and Yuri Rutman finds home on the Internet as one of most watched and downloaded film titles online at Brightove.com and Veoh.com.

    /Movies and Video PR News/ - June 26, 2007 - Noci Pictures Entertainment, a film finance, production, and distribution company has finally found a home for the edgy film noir thriller "Mr. Id", which was shot on location in Chicago.

"Mr. Id" tells the classic story of a hitman... and his favorite hooker. Sex and death never felt so good.

"Mr. Id" is about a failed and misogynistic writer, who moonlights as a part-time hitman, by the name of Jack Maggot (Steve Parlavecchio), who has fallen into a self-destructive abyss through a slew of bad relationships, failed novels, and a dreaded past. One night, he meets Lenore, who assures him that if he finds a writer by the name of "Mr. Id", and kills him, Jack will have the life he has always wanted: the sterile purity and comfort of a dream come true. With the help of his street-walking "administrative assistant", Heather (Ami Dolenz), Jack has to revisit three important women in his life, Andrea Walker, Mia Crumb, Margaret Bolamano, to see if they could somehow forgive him as well as steer him towards finding "Mr. Id". During the course of his 'investigation', he realizes that his own self-centered demise that he has created will only make his efforts at self-transformation nearly impossible to attain, no matter how much he wants to 'quit the racket and write full-time'. But he knows he needs to overcome what he can in order to clean himself up and find "Mr. Id".

The film caters to global film fans who love alternative independent films and filmmakers such as Quentin Tarantino, the Coen Brothers, Brian DePalma, and others

Noci Pictures is utilizing Brightcove's and Veoh's Video On Demand platform to allow users to be able to download a DVD quality film to their computers.


About Noci Pictures Entertainment:

Noci Pictures Entertainment has announced its slate of upcoming feature films for its hybrid equity/hedge fund and its continued search for an in-house private equity rainmaker.

The first two films, "Kiev Nites" and "Layers" are currently going out to A-level talent.

"Kiev Nites" is about a boy who comes to Chicago in the 1970's during the largest Eastern European immigration wave since the times of Ellis Island. He is growing up to be a concert violinist, something goes wrong and he ends up being an enforcer for a crime family. After ten years, he wants out.

Its "Goodfellas" meets "Once Upon A Time In America". It has Oscar potential written all over it.

"Layers" is a "Memento-ish" thriller about an S&P trader at the Chicago Mercantile Exchange who wakes up one day and realizes he is stuck between the layers of the "Tree Of Life" and needs to get out. Its "Jacob's Ladder" meets "9 1/2 weeks".

"It is the most spine tingling, page turning, edge of your seat thriller that global film audiences will respond to and can easily be a $300 Million dollar grossing summer hit", adds the Company's CEO, Yuri Rutman.

The Company also has several horror films and live-action television series that it is also on a fast track to production with.

The Company is also continuing its search for an aggressive, ethical, top producing private equity CFO, hedge fund visionary, alternative investment banker, or asset manager, to successfully structure a $10-$20 million private equity partnership for a motion picture finance fund that would hedge the risk across multiple films as well as have a convertible LLC structure that would enable investors to cash out on a public float as well.

The innovation behind independent film finance is manifesting itself with a plethora of investors and film projects that are aggressively attracting venture capitalists, money and hedge fund managers, qualified purchasers, family offices, ex-founders and CEO's of .com and other companies and matching those with breakout films and success stories.

Fred Smith of FEDEX, Norman Waitt of Gateway Computers who financed "My Big Fat Greek Wedding", Max Levchin and David Sacks of PAYPAL, Marc Turtletaub from The Money Store, Roger Marino from EMC Corp, former Chicago bulls co-owner Jim Stern, Jeff Skoll Of Ebay, Sidney Kimmel Of Jones Apparel Group, Minnesota Twins owner Bill Pohlad, real estate developers such as Bob Yari and others all financing films.

After the recent Sundance Film Festivals, the market has been very big for sophisticated independent A-level films selling at 3-5x their investment to big studio distributors, as reported in both The Hollywood Reporter and Daily Variety.

The Recent Academy Awards also showcased films that have all been financed privately: Brokeback Mountain, Crash, Capote, etc

Alternative venture investors are seeing a window of opportunity that the big studios are hungry for product.

The large opening in financing sophisticated films comes from two sources. On smaller budgeted films, studios are paying a hefty premium for films as an alternative to their continuing track record of losses at the box office. Its panic time at the studios. All the big budget films are tanking. What's profitable are films such as "Saw" which was made for 1.5 million and has made nearly 100 million dollars worldwide and spawned a sequel. Or a $200,000 film like "Napolean Dynamite" with similar results.

The second part of the success factor is that the total cost of larger films in the $6-10 million dollar range. An investor puts up 20-30% in equity or a letter of credit, and in some cases, if the film has strong cast, the entire budget is financed through foreign sales. Add a DVD and Cable deal to the equation and sometimes investors can see revenues on a film before its even made.

The Company's business model is based on two kinds of films. The 1.5-2 million 100% equity films that can be sold at a festival. And the larger budget ones where the cost of our participation is offset by retaining 100% of the foreign film sales.

The Company would like all candidates to have a verifiable track record of success in being able to raise capital from high net worth alternative investors for a fund such as this and to have the strength, determination, relationships, focus, and follow through to close such a fund within 4-6 weeks from a limited number of investors(1-5), with additional follow on funds to follow.




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yuri rutman
noci pictures
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