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Sky to Unveil New EPG Channel Line-Up
HD 'channel swap' results in 40 HD channels moving up the Sky Guide.
LONDON, ENGLAND, January 21, 2011 /Movies and Video PR News/ -- Sky has confirmed a number of changes to its Electronic Programme Guide (EPG) which will make it even easier for customers to discover and enjoy the best in pay television. Taking effect from the 1 st February 2011, the changes represent one of the biggest updates to the channel line up for over a decade, and include: a High Definition (HD) 'channel swap' for Sky + HD subscribers; the relocation of a range of leading pay TV channels on Sky's EPG; and the launch of a major new channel, Sky Atlantic HD.
The revised UK channel line-up will help make great TV - including the best of pay, in HD - even easier to find, which will deliver increased benefits to customers and broadcasters alike, in terms of channel accessibility and programme discovery.
Rob Webster, Sky's Commercial Director, comments: "We want our customers to be able to discover and enjoy the content they are most passionate about. That's why we've worked with a range of partner channels to ensure that customers can find their favourite pay TV channels and programming as easily as possible. And with high definition viewing now demanded as standard, this has also meant swapping HD channels into the EPG numbers that our customers know best.
"The combination of high quality content, an intuitive, easy-to-use EPG, and innovative services like Sky + HD and Sky Anytime +, means our customers benefit from real choice, control and flexibility of viewing, whether linear or on-demand."
A more detailed rundown of the upcoming changes can be found here and on the Sky Views blog.
Visit the Sky Shop to join Sky and find out more about Sky + HD.
Website: http://www.sky.com
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